Make as many of your sales associates aware of the availability of the program as possible. Publish an announcement in your company's internal communications – emails, newsletters, Intranet, etc. Hand out copies of the flyer to your agents, and post it in conspicuous areas. Make an announcement at your next sales meeting. Tell your agents that by participating they are helping their customers, their community, and their
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profession – while generating goodwill for themselves. The intention is to get the word out to the agent population, since it is they who will be the primary distributors of the program to consumers. Of course, you too can sign up for a free allotment of licenses and demonstrate your support by also participating in the program. |